Woolworths Onecard - now with spam !

Discussion in 'NZ Computing' started by Peter, Aug 24, 2006.

  1. Peter

    Peter Guest

    Boy, I'm glad I don't have one of these cards.
    Anyone who handed over a valid email address is going to get spammed.

    ----------------------------------------
    http://www.nzherald.co.nz/section/story.cfm?c_id=3&objectid=10397770

    On line to Onecard holders' computers
    Thursday August 24, 2006
    By Martha McKenzie-Minifie

    Supermarket operator Progressive Enterprises' Onecard loyalty programme is
    going high tech. Marketers can now "rent" information for email campaigns
    from the 1.5 million-name database.

    Marketing Association chief executive Keith Norris said the move was new for
    sellers of fast-moving consumer goods.

    Progressive Enterprises' loyalty programme manager, Bridget Lamont, said
    companies previously ran traditional direct marketing campaigns using the
    data, but email gave an additional, low-cost channel.

    The company had email addresses for about 15 per cent of Onecard members,
    but was aiming to collect more.

    Progressive, which owns Foodtown and Woolworths supermarkets, ran an
    in-house promotion last month. Lamont said 40 per cent of cardholders who
    received the company's in-house email opened it and 12 per cent redeemed
    its offer.

    The system was being opened up to external operators this week.

    "It cost us a fraction of a traditional direct marketing campaign," said
    Lamont.
    ----------------------
     
    Peter, Aug 24, 2006
    #1
    1. Advertising


  2. >
    > Supermarket operator Progressive Enterprises' Onecard loyalty programme is
    > going high tech. Marketers can now "rent" information for email campaigns
    > from the 1.5 million-name database.
    >


    I can see no where on onecard's site which says they can release you email
    address to third parties except for credit and their own advertising .

    Anyone show me where ?

    Thanks
     
    Craig Whitmore, Aug 24, 2006
    #2
    1. Advertising

  3. Peter

    whome Guest


    >
    > The system was being opened up to external operators this week.
    >
    > "It cost us a fraction of a traditional direct marketing campaign," said
    > Lamont.
    > ----------------------


    I hope this is illegal.
     
    whome, Aug 24, 2006
    #3
  4. In article <>, says...
    >
    > Boy, I'm glad I don't have one of these cards.
    > Anyone who handed over a valid email address is going to get spammed.
    >


    We have. Woot! Looks like I was smart enough not to give them a valid email :)
    <mumble><scumbag suits><mumble>

    Under NZ spam legislation they should be in line for a rap over the knuckles if
    they go ahead with this, if I read that setup right -- or did that legislation
    not go through [yet]?!?

    -Peter

    --
    =========================================
    firstname dot lastname at gmail fullstop com
     
    Peter Huebner, Aug 24, 2006
    #4
  5. "Peter Huebner" <> wrote in message
    news:...
    > In article <>, says...
    >>
    >> Boy, I'm glad I don't have one of these cards.
    >> Anyone who handed over a valid email address is going to get spammed.
    >>

    >
    > We have. Woot! Looks like I was smart enough not to give them a valid
    > email :)
    > <mumble><scumbag suits><mumble>


    T&C below.. when you sign up..I can find no nothing which says they can
    "rent" your email addresses out to a 3rd party.


    Please select NO if you do not wish to receive email communications from us
    in the future, relating to your Foodtown Woolworths onecard usage and
    relevant promotions. Select NO if you do not wish to receive mail
    communications from us in the future, relating to your Foodtown Woolworths
    onecard usage and relevant promotions. However, you will still receive your
    onecard reward mailings when you qualify.

    We are collecting the information you have supplied on this form for the
    purpose of issuing you with a Foodtown and Woolworths onecard and our
    marketing and promotional activity related to your onecard use. The
    information will be held at Progressive Enterprises Customer Services Centre
    and will be used by Progressive's nominated Mailhouse and Debt Collection
    Agents. Please note that you may have access to your information which will
    be held at 80 Favona Road, Mangere, Auckland, phone 0800 40 40 40 upon
    reasonable notice and you may request to correct your details at any time

    >
    > Under NZ spam legislation they should be in line for a rap over the
    > knuckles if
    > they go ahead with this, if I read that setup right -- or did that
    > legislation
    > not go through [yet]?!?
    >


    Not yet..but soon
     
    Craig Whitmore, Aug 24, 2006
    #5
  6. T'was the Thu, 24 Aug 2006 21:59:48 +1200 when I remembered Peter
    <> saying something like this:

    >Boy, I'm glad I don't have one of these cards.
    >Anyone who handed over a valid email address is going to get spammed.


    Loyalty = marketing. What were you expecting? Look at the Flybuys mag
    you get every now and then full of crap. It's spam straight to your
    letter box.
    --
    Cheers,

    Waylon Kenning.
     
    Waylon Kenning, Aug 24, 2006
    #6
  7. Peter

    E. Scrooge Guest

    "Peter" <> wrote in message
    news:...
    >
    > Boy, I'm glad I don't have one of these cards.
    > Anyone who handed over a valid email address is going to get spammed.
    >
    > ----------------------------------------
    > http://www.nzherald.co.nz/section/story.cfm?c_id=3&objectid=10397770
    >
    > On line to Onecard holders' computers
    > Thursday August 24, 2006
    > By Martha McKenzie-Minifie
    >
    > Supermarket operator Progressive Enterprises' Onecard loyalty programme is
    > going high tech. Marketers can now "rent" information for email campaigns
    > from the 1.5 million-name database.


    Funny that since Woolworths Australia bought out Progressive Enterprises and
    now owns Woolworths and Countdown supermarkets.

    The one card is a crap idea, only mugs would take it up.

    E. Scrooge
     
    E. Scrooge, Aug 24, 2006
    #7
  8. Peter

    frederick Guest

    Waylon Kenning wrote:
    > T'was the Thu, 24 Aug 2006 21:59:48 +1200 when I remembered Peter
    > <> saying something like this:
    >
    >> Boy, I'm glad I don't have one of these cards.
    >> Anyone who handed over a valid email address is going to get spammed.

    >
    > Loyalty = marketing. What were you expecting? Look at the Flybuys mag
    > you get every now and then full of crap. It's spam straight to your
    > letter box.


    It's worse than spam. It uses far more resources to produce and is much
    more difficult to dispose of.
     
    frederick, Aug 25, 2006
    #8
  9. Peter

    ~misfit~ Guest

    Craig Whitmore wrote:
    > "Peter Huebner" <> wrote in message
    > news:...
    > > In article <>,
    > > says...
    > > >
    > > > Boy, I'm glad I don't have one of these cards.
    > > > Anyone who handed over a valid email address is going to get
    > > > spammed.

    > >
    > > We have. Woot! Looks like I was smart enough not to give them a
    > > valid email :)
    > > <mumble><scumbag suits><mumble>

    >
    > T&C below.. when you sign up..I can find no nothing which says they
    > can "rent" your email addresses out to a 3rd party.
    >
    >
    > Please select NO if you do not wish to receive email communications
    > from us in the future, relating to your Foodtown Woolworths onecard
    > usage and relevant promotions. Select NO if you do not wish to
    > receive mail communications from us in the future, relating to your
    > Foodtown Woolworths onecard usage and relevant promotions. However,
    > you will still receive your onecard reward mailings when you qualify.
    >
    > We are collecting the information you have supplied on this form for
    > the purpose of issuing you with a Foodtown and Woolworths onecard and
    > our marketing and promotional activity related to your onecard use.
    > The information will be held at Progressive Enterprises Customer
    > Services Centre and will be used by Progressive's nominated Mailhouse
    > and Debt Collection Agents. Please note that you may have access to
    > your information which will be held at 80 Favona Road, Mangere,
    > Auckland, phone 0800 40 40 40 upon reasonable notice and you may
    > request to correct your details at any time


    Hmm, maybe I selected the "No" boxes, I usually do. I, like Peter, gave a
    working email address. However I can't say whether I got an email from them
    as my email works on a whitelist system, with all non-whitelisted emails
    going to a seperate inbox which only gets a cursory glance-over the 'from'
    and 'subject' fields before mass deletion.

    > > Under NZ spam legislation they should be in line for a rap over the
    > > knuckles if
    > > they go ahead with this, if I read that setup right -- or did that
    > > legislation
    > > not go through [yet]?!?
    > >

    >
    > Not yet..but soon


    Can't be soon enough.

    Cheers,
    --
    Shaun.
     
    ~misfit~, Aug 25, 2006
    #9
  10. Peter

    Mark Remfrey Guest

    whome wrote:
    >> The system was being opened up to external operators this week.
    >>
    >> "It cost us a fraction of a traditional direct marketing campaign," said
    >> Lamont.
    >> ----------------------

    >
    > I hope this is illegal.
    >
    >


    Well, it depends on their definition of "opening up".

    What they are probably going to do is allow operators to promote their
    products through the email, by having Progressive send on behalf of
    them. It ultimately means that the operators won't actually have the
    database, but can leverage the list, without actually knowing who they
    are sending stuff to. The likes of Flybuys and banks do this all the time.

    Now, if they were actually "getting" the database, then they are going
    to be in a world of shit. Keith Norris, the Marketing Association and
    the legal beagles, with regards to the privacy act, would have been down
    on them like a ton of bricks.

    Either way, I hate email marketing. I compare it to a door-to-door
    salesperson sticking their foot in the door to stop them being shut out.

    Regards,
    Mark Remfrey
     
    Mark Remfrey, Aug 25, 2006
    #10
  11. In article <>, says...
    >
    > Either way, I hate email marketing. I compare it to a door-to-door
    > salesperson sticking their foot in the door to stop them being shut out.
    >
    > Regards,
    > Mark Remfrey


    Only thing worse is those over-the-phone beggars-for-charity, that always call
    either when I am just about to put the meat into the near smoking oil or 90
    seconds after we've sat down to a meal. Grrrrrrrrowl.

    -P.

    --
    =========================================
    firstname dot lastname at gmail fullstop com
     
    Peter Huebner, Aug 25, 2006
    #11
  12. Peter

    Craig Shore Guest

    On Thu, 24 Aug 2006 21:59:48 +1200, Peter <> wrote:

    >
    >Boy, I'm glad I don't have one of these cards.
    >Anyone who handed over a valid email address is going to get spammed.


    Only if you are set up to receive email offers. You can turn it off on the www
    site.
     
    Craig Shore, Aug 25, 2006
    #12
  13. Peter

    Chris Lim Guest

    Craig Shore wrote:
    > Only if you are set up to receive email offers. You can turn it off on the www
    > site.


    I'm not too impressed with their web site. I went to update my address,
    so I went to the main page, entered my card number and, so I thought,
    logged in (as my points balance was displayed). Then I clicked Update
    Details and it prompted me to enter my card number again, plus more
    details.

    Anyway although a bit miffed at the double entry, it brought up my
    address details and I proceeded to update them. Then I looked for the
    'Update' or 'Submit' button but all I could see was 'Edit Details' so I
    clicked that. It then took me to another page where I was supposed to
    update my details, yet everything was displayed in editable fields on
    the previous page (and all those changes I'd made were lost)! Who
    designed that web site???? Or am I just being a dumb user?
     
    Chris Lim, Aug 25, 2006
    #13
  14. Peter

    Chris Lim Guest

    E. Scrooge (*sling) wrote:
    > The one card is a crap idea, only mugs would take it up.


    Don't you need the card to get some of their specials?
     
    Chris Lim, Aug 25, 2006
    #14
  15. Peter

    Craig Shore Guest

    On 25 Aug 2006 00:48:57 -0700, "Chris Lim" <> wrote:

    >Craig Shore wrote:
    >> Only if you are set up to receive email offers. You can turn it off on the www
    >> site.

    >
    >I'm not too impressed with their web site. I went to update my address,
    >so I went to the main page, entered my card number and, so I thought,
    >logged in (as my points balance was displayed). Then I clicked Update
    >Details and it prompted me to enter my card number again, plus more
    >details.
    >
    >Anyway although a bit miffed at the double entry, it brought up my
    >address details and I proceeded to update them. Then I looked for the
    >'Update' or 'Submit' button but all I could see was 'Edit Details' so I
    >clicked that. It then took me to another page where I was supposed to
    >update my details, yet everything was displayed in editable fields on
    >the previous page (and all those changes I'd made were lost)! Who
    >designed that web site???? Or am I just being a dumb user?


    I agree, the web site is shit. The update page doesn't display properley in
    Firefox either, you seem to need Internet Explorer :-(
     
    Craig Shore, Aug 25, 2006
    #15
  16. Peter

    Chris Lim Guest

    Craig Shore wrote:
    > I agree, the web site is shit. The update page doesn't display properley in
    > Firefox either, you seem to need Internet Explorer :-(


    I don't get it. How can they take such a simple thing and stuff it up
    in so many ways? Did they get their in-house IT dept to do it when
    they're used to writing little Access applications or something?
     
    Chris Lim, Aug 25, 2006
    #16
  17. Peter

    ~misfit~ Guest

    Chris Lim wrote:
    > E. Scrooge (*sling) wrote:
    > > The one card is a crap idea, only mugs would take it up.

    >
    > Don't you need the card to get some of their specials?


    You do indeed. That's the only reason I have one, for the odd occasion when
    I go to Foodtown rather than Pak'n Save and there's something with a
    'cardholder only' reduced price.

    That said I go to Foodtown very rarely, they're so much dearer than Pak'n
    Save. Ok, they *may* have a better selection (or at least different brands)
    but that only means I'm seeing even more stuff that I can't afford.

    Got a 10Kg bag of potatoes for $3.95 from Pak'n Save today. Care to guess
    what I'll be eating for the next few days?
    --
    Shaun.
     
    ~misfit~, Aug 25, 2006
    #17
  18. T'was the Fri, 25 Aug 2006 21:16:25 +1200 when I remembered "~misfit~"
    <> saying something like this:

    >That said I go to Foodtown very rarely, they're so much dearer than Pak'n
    >Save. Ok, they *may* have a better selection (or at least different brands)
    >but that only means I'm seeing even more stuff that I can't afford.


    I don't mind spending a bit more for choice. Yeah, I do like Cheese
    flavored Rice Crackers made by Sakata. Yes, Pak'n'Save stopped selling
    them.

    Perhaps I can get bread and milk for a dollar. But I don't mind paying
    a bit more to know I can get more than just the biggest brand of any
    particular item.

    Having said this, look at Foodtown, and the progression of Signature
    Range/Home Brand. You'd be forgiven for thinking the whole store was
    turning that way.
    --
    Cheers,

    Waylon Kenning.
     
    Waylon Kenning, Aug 25, 2006
    #18
  19. In message <>, Waylon Kenning
    wrote:

    > Yeah, I do like Cheese
    > flavored Rice Crackers made by Sakata. Yes, Pak'n'Save stopped selling
    > them.


    I'm pretty sure you can get these at Countdown. That's part of the same
    Progressive group as Foodtown, but it's completely OneCard-free.
     
    Lawrence D'Oliveiro, Aug 25, 2006
    #19
  20. In article <>,
    says...
    > Having said this, look at Foodtown, and the progression of Signature
    > Range/Home Brand. You'd be forgiven for thinking the whole store was
    > turning that way.


    Yupp - that's my impression too. I used to shop at our Price Chopper stores in
    Kaikohe and Kerikeri regularly. They've been renamed to Woolworth, the prices
    seem to have gone up and the selection and quality of goods offered seems to
    have gone way down. Half the shelves are full of 'Signature Range', most of
    which I would't want to be eating (everything I tried was naff, except for the
    pasta). I hardly ever bother going in there any more.

    -P.

    --
    =========================================
    firstname dot lastname at gmail fullstop com
     
    Peter Huebner, Aug 25, 2006
    #20
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