Sony and Blu-Ray going down the tubes...

Discussion in 'DVD Video' started by Rich, Sep 29, 2005.

  1. Rich

    Rich Guest

    Sony continues DVD battle with Toshiba

    The beginning of the end of the global DVD war may be looming, but
    Sony is far from conceding defeat. What's more, its business allies
    have remained loyal to the Japanese electronics giant despite some
    industry analysts expecting Sony will have to retreat from the market
    in the longer term.

    Earlier this week computer software behemoth Microsoft and
    semiconductor giant Intel announced they would be complying with the
    HD DVD format that has been developed by rival electronics group
    Toshiba.

    Toshiba and Sony have been competing against one another to come up
    with the next-generation DVD that would bolster not only the memory
    capacity of audiovisual discs, but also enhance their sound and video
    quality. Until this summer many industry analysts had hoped that the
    two companies would work together to come up with a common standard,
    but such expectations were quashed by August when Toshiba declared it
    would continue to develop its HD DVDs, while Sony said it would keep
    to its Blu-ray discs.

    Neither company has yet launched its respective product, which has
    kept consumers from buying new DVD players as they await which company
    will ultimately win the bigger market share in a battle that echoes
    the videotape wars of the early 1980s between Betamax and VHS. Toshiba
    has announced that its high-definition DVD should be on the market by
    the end of this year, and Sony is likely to launch its product by next
    spring.

    Still, it is far too early to declare Toshiba to be the winner of the
    war, even though it has the support of two of the world's biggest
    information-technology companies. At a news briefing in New York
    Wednesday Michael Dell of Dell Computers suggested that his company
    would continue to back Sony's Blu-ray. Certainly, support from the
    chief executive of the manufacturer of the most popular
    personal-computer maker in the United States was a much-needed boost
    for Sony executives.

    Meanwhile, companies including fellow Japanese electronics
    manufacturers Hitachi and Sharp have sided with Sony on the Blu-ray
    format, as has Hewlett Packard among others. In addition, Sony has
    been supported by some big names in the entertainment industry
    including MGM, Disney and its own Sony Pictures.

    Nevertheless, it is clear that the DVD war comes at a time when Sony
    is facing increasing difficulties in launching blockbusting products
    and making profits.

    The company's recently appointed Chairman Howard Stringer unveiled a
    restructuring plan for the company last Friday that includes slashing
    10,000 jobs worldwide in an attempt to cut costs and bolster
    profitability after over a decade of lackluster performance. In fact,
    the company is expecting to post its first annual loss this year since
    1997. As a result, if its Blu-ray disc loses out to Toshiba's HD DVD,
    it would prove to be another major blow to the company that gave birth
    to the Walkman portable music player and created the PlayStation
    video-game console.

    Some analysts argue that it is still far too early for Sony to back
    down from the DVD war, given that much of the sales for the
    audiovisual discs will come from video games. So while Microsoft will
    likely use Toshiba's HD DVD for its Xbox games when the latest version
    of the console is launched for the Christmas season this year, Sony
    will be using the Blu-ray disc for its PlayStation3 program, which is
    expected to be released on the global market by next spring.

    Meanwhile, Sony executives have pointedly argued that the battle of
    the DVDs is still on, stressing that the Blu-ray disc offers better
    copyright protection than the HD DVD.

    Both Blu-ray and HD DVDs promise better sound and imaging than current
    DVDs, but Blu-ray has greater storage capacity than HD with 25
    gigabytes compared to 15 gigabytes.

    Copyright 2005 by United Press International
    Rich, Sep 29, 2005
    #1
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  2. Rich

    Alpha Guest

    "Rich" <> wrote in message
    news:...
    >
    >
    > Sony continues DVD battle with Toshiba
    >
    > The beginning of the end of the global DVD war may be looming, but
    > Sony is far from conceding defeat. What's more, its business allies
    > have remained loyal to the Japanese electronics giant despite some
    > industry analysts expecting Sony will have to retreat from the market
    > in the longer term.
    >
    > Earlier this week computer software behemoth Microsoft and
    > semiconductor giant Intel announced they would be complying with the
    > HD DVD format that has been developed by rival electronics group
    > Toshiba.
    >
    > Toshiba and Sony have been competing against one another to come up
    > with the next-generation DVD that would bolster not only the memory
    > capacity of audiovisual discs, but also enhance their sound and video
    > quality. Until this summer many industry analysts had hoped that the
    > two companies would work together to come up with a common standard,
    > but such expectations were quashed by August when Toshiba declared it
    > would continue to develop its HD DVDs, while Sony said it would keep
    > to its Blu-ray discs.
    >
    > Neither company has yet launched its respective product, which has
    > kept consumers from buying new DVD players as they await which company
    > will ultimately win the bigger market share in a battle that echoes
    > the videotape wars of the early 1980s between Betamax and VHS. Toshiba
    > has announced that its high-definition DVD should be on the market by
    > the end of this year, and Sony is likely to launch its product by next
    > spring.


    HD DVD just admitted it will not launch until late Feb. or early March 2006.
    Alpha, Sep 29, 2005
    #2
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