Re: Nikon's MASSIVE price-hikes coming

Discussion in 'Digital Photography' started by N, Jan 3, 2009.

  1. N

    N Guest

    "RichA" <> wrote in message
    news:Xns9B88FC4CEEDnonenowherecom@216.196.97.131...
    > This is off dpreview, from a poster there. Will likely happen in Canada
    > as well because the dollar has dropped 17% in the past three months,
    > against the American dollar.
    >
    > Received this e-mail from Nikon Australia.
    > Thought it may be of interest.
    >
    > Have also included part of an attached XL spreadsheet with body and some
    > lens prices as of 01.02.2009, First price is invoice price ex GST, second
    > incl. GST, third is Recommended Retail Price.
    >
    > Dear Nikon partner,
    >
    > Nikon has experienced an amazing year of growth. New levels of exposure
    > for the Nikon brand has been achieved through activities such as the
    > Nikon INDY 300, Westfield promotions and continued advertising and
    > consumer promotions. This combined with amazing new products has been
    > driving consumers into your stores and has ensured Nikon's ongoing health
    > in the Australian market.
    >
    > Nikon has continued this strong success despite the challenges facing
    > businesses in the current financial climate. The nature of these market
    > challenges has meant that costs have significantly increased and
    > accordingly there is a need to review the current prices available from
    > Nikon Australia on many products.
    >
    > However, in recognition of the growth being achieved we have decided to
    > postpone the increases until February 1st, 2009. The proposed February
    > price list and summary of changes is supplied with this letter.
    >
    > Nikon is committed to ensuring the momentum continues. To help achieve
    > this, the current supply price on all existing backorders placed before
    > February 1st will be honoured by Nikon until March 31st, 2009. Any
    > existing backorder will maintain its price in our system and new orders
    > that we cannot immediately supply will be backordered at current price.
    > After this date all issued products and backorders will be converted to
    > the new price structure.
    >
    > If you do not wish for these items to be supplied at the higher price you
    > will need to change the orders prior to them being shipped after April
    > 1st, 2009. Due to an expected increase in demand Nikon Australia cannot
    > guarantee supply of all items prior to April 1st, 2009. We will of course
    > endeavuor to supply all backorders as soon as possible.
    >
    > I encourage you to take advantage of this chance to give outstanding
    > value to consumers across the Nikon range and capitalise on future profit
    > opportunities.
    >
    > If you have any questions about this revision or wish to place an order
    > at this month's prices please contact your account manager.
    >
    > Thank you for your support in 2008. We look forward to supporting you
    > during this all important period and throughout 2009.
    > Regards
    > ?
    > Nikon Australia
    >
    > D3X Body only VBA190CH NEW! D3X Basic Kit: D3X Body, $11,199.20
    > $12,319.12 $13,999.00
    >
    > D3 Body only VBA180AH 018208913565 D3 Basic Kit: D3 Body, $5,999.20
    > $6,599.12 $7,499.00
    >
    > D700 Body only VBA220AH 018208915484 D700 Basic Kit: $3,839.20 $4,223.12
    > $4,799.00
    > D700 + 24-120mm VR 791071 $4,559.20 $5,015.12 $5,699.00
    > D300 Body only VBA200AH 018208913404 $2,188.31 $2,407.14 $2,799.00
    >
    > D200 Body only VBA130AH 018208910670 D200 Basic kit: $1,679.91 $1,847.90
    > $2,199.00
    >
    > D90 Body Only VBA230AH 018208915712 D90 Basic Kit: $1,328.31 $1,461.14
    > $1,699.00
    > F6 FILM Body only FAA410NA 018208803439 $3,125.50 $3,438.05 $3,995.00
    > FM10 FILM Body + 35-70mm FAA310AA 018208801701 $474.05 $521.46 $659.00
    > ?
    > DX NIKKOR LENSES (for DX Digital SLR's only)
    > AF DX Fisheye 10.5mm f2.8G ED $968.35 $1,065.19 $1,299.00
    > AF-S DX 12-24mm f4G IF ED $1,490.16 $1,639.18 $1,999.00
    > AF-S DX 16-85mm f3.5-5.6G ED VR $819.25 $901.18 $1,099.00
    > AF-S DX 17-55mm f2.8G IF ED $1,862.89 $2,049.18 $2,499.00
    > AF-S DX 18-70mm f3.5-4.5G ED $516.95 $568.65 $669.00
    > AF-S DX 18-105mm f3.5-5.6G ED VR $498.71 $548.58 $669.00
    > AF-S DX 18-200mm f3.5-5.6G IF ED VR $968.35 $1,065.19 $1,299.00
    > AF-S DX 55-200mm f4-5.6G ED $308.32 $339.15 $399.00
    > AF-S DX 55-200mm f4-5.6G ED $308.32 $339.15 $399.00
    > AF-S DX 55-200mm f4-5.6G ED VR $346.95 $381.65 $449.00
    >
    > ZOOM NIKKOR LENSES
    > AF-S 14-24mm f2.8G ED $2,278.77 $2,506.65 $2,949.00
    > AF-S 17-35mm f2.8D IF ED J $2,235.62 $2,459.18 $2,999.00
    > AF 18-35 f3.5-4.5D IF ED $819.25 $901.18 $1,099.00
    > AF-S 24-70mm f2.8G ED $2,201.50 $2,421.65 $2,849.00
    > AF 24-85mm f2.8-4D IF $856.53 $942.18 $1,149.00
    > AF-S 24-120mm f3.5-5.6G IF ED VR $819.25 $901.18 $1,099.00
    > AF-S 70-200mm f2.8G IF ED VR $2,471.95 $2,719.15 $3,199.00
    > AF-S 70-200mm f2.8G IF ED (Grey) VR $2,471.95 $2,719.15 $3,199.00
    > AF-S 70-300mm f4.5-5.6G IF ED VR $856.53 $942.18 $1,149.00
    > AF 80-200mm f2.8D ED $1,415.62 $1,557.18 $1,899.00
    > AF 80-400mm f4.5-5.6D ED VR $2,011.98 $2,213.18 $2,699.00
    > AF-S 200-400mm f4G IF ED VR $8,479.20 $9,327.12 $10,599.00
    >
    > STANDARD NIKKOR LENSES
    > AF-S 50mm f1.4G $670.16 $737.18 $899.00
    > AF 50mm f1.4D $431.62 $474.78 $579.00
    >
    > TELEPHOTO NIKKOR LENSES
    > AF 85mm f1.4D IF J $1,490.16 $1,639.18 $1,999.00
    > AF 85mm f1.8D JAA $580.71 $638.78 $779.00
    > AF 105mm f2D DC $1,415.62 $1,557.18 $1,899.00
    > AF 135mm f2D DC $1,639.25 $1,803.18 $2,199.00
    > AF 180mm f2.8D IF ED $1,154.71 $1,270.18 $1,549.00
    > AF-S 200mm f2G IF ED VR $6,079.20 $6,687.12 $7,599.00
    > AF-S 300mm f2.8G IF ED VR $6,799.20 $7,479.12 $8,499.00
    > AF-S 300mm f4D IF ED $1,676.53 $1,844.18 $2,249.00
    > AF-S 400mm f2.8G IF ED VR $11,599.20 $12,759.12 $14,499.00
    > AF-S 500mm f4G IF ED VR $11,199.20 $12,319.12 $13,999.00
    > AF-S 600mm f4G IF ED VR $13,599.20 $14,959.12 $16,999.00
    >
    >
    > TELECONVERTERS*
    > TC-14E II 1.4x $617.41 $679.15 $799.00
    > TC-17E II 1.7x $617.41 $679.15 $799.00
    > TC-20 E II 2x $617.41 $679.15 $799.00
    >
    > SPECIAL PURPOSE NIKKORS
    > 24mm f3.5D ED PC-E $2,819.68 $3,101.65 $3,649.00
    > 45mm f2.8D ED PC-E MICRO $2,742.41 $3,016.65 $3,549.00
    > 85mm f2.8D PC-E MICRO $2,858.32 $3,144.15 $3,699.00



    Very interesting. Wonder what happened to the D40 and D60 and why are they
    still including the D200.
    N, Jan 3, 2009
    #1
    1. Advertising

  2. N

    Jimmy Guest

    "N" <> wrote in message
    news:495f0998$0$22077$...
    > "RichA" <> wrote in message
    > news:Xns9B88FC4CEEDnonenowherecom@216.196.97.131...
    >> This is off dpreview, from a poster there. Will likely happen in Canada
    >> as well because the dollar has dropped 17% in the past three months,
    >> against the American dollar.
    >>
    >> Received this e-mail from Nikon Australia.
    >> Thought it may be of interest.
    >>
    >> Have also included part of an attached XL spreadsheet with body and some
    >> lens prices as of 01.02.2009, First price is invoice price ex GST, second
    >> incl. GST, third is Recommended Retail Price.
    >>


    If this does happen, I hope many will teach Nikon a lesson about elasticity
    of demand, particularly in a sour economy.
    Jimmy, Jan 3, 2009
    #2
    1. Advertising

  3. N

    Guest

    On Sat, 3 Jan 2009 17:45:43 +1100, in rec.photo.digital "N" <>
    wrote:

    >Very interesting. Wonder what happened to the D40 and D60 and why are they
    >still including the D200.


    Maybe nitpicking, but did you have to include all of the OP to make a 1.5
    line reply?
    , Jan 3, 2009
    #3
  4. N

    N Guest

    <> wrote in message
    news:...
    >
    > Maybe nitpicking, but did you have to include all of the OP to make a 1.5
    > line reply?



    Yes I did. I was adding aus.photo to the group list.
    N, Jan 3, 2009
    #4
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