Re: It's official: Toshiba Announces Discontinuation of HD DVD Businesses

"The alMIGHTY N" <> wrote in message
news:72c42c46-6f53-46bf-ac6a-...
> On Feb 19, 8:12 am, "boodybandit" <allaboutga...@comcast.net> wrote:
> > http://www.toshiba.co.jp/about/press/2008_02/pr1903.htm
> >
> > TOKYO--Toshiba Corporation today announced that it has undertaken a
thorough
> > review of its overall strategy for HD DVD and has decided it will no
longer
> > develop, manufacture and market HD DVD players and recorders. This
decision
> > has been made following recent major changes in the market. Toshiba will
> > continue, however, to provide full product support and after-sales
service
> > for all owners of Toshiba HD DVD products.
> >
> > HD DVD was developed to offer consumers access at an affordable price to
> > high-quality, high definition content and prepare them for the digital
> > convergence of tomorrow where the fusion of consumer electronics and IT
will
> > continue to progress.
> >
> > "We carefully assessed the long-term impact of continuing the so-called
> > 'next-generation format war' and concluded that a swift decision will
best
> > help the market develop," said Atsutoshi Nishida, President and CEO of
> > Toshiba Corporation. "While we are disappointed for the company and more
> > importantly, for the consumer, the real mass market opportunity for high
> > definition content remains untapped and Toshiba is both able and
determined
> > to use our talent, technology and intellectual property to make digital
> > convergence a reality."
> >
> > Toshiba will continue to lead innovation, in a wide range of
technologies
> > that will drive mass market access to high definition content. These
include
> > high capacity NAND flash memory, small form factor hard disk drives,
next
> > generation CPUs, visual processing, and wireless and encryption
> > technologies. The company expects to make forthcoming announcements
around
> > strategic progress in these convergence technologies.
> >
> > Toshiba will begin to reduce shipments of HD DVD players and recorders
to
> > retail channels, aiming for cessation of these businesses by the end of
> > March 2008. Toshiba also plans to end volume production of HD DVD disk
> > drives for such applications as PCs and games in the same timeframe, yet
> > will continue to make efforts to meet customer requirements. The company
> > will continue to assess the position of notebook PCs with integrated HD
DVD
> > drives within the overall PC business relative to future market demand.
> >
> > This decision will not impact on Toshiba's commitment to standard DVD,
and
> > the company will continue to market conventional DVD players and
recorders.
> > Toshiba intends to continue to contribute to the development of the DVD
> > industry, as a member of the DVD Forum, an international organization
with
> > some 200 member companies, committed to the discussion and defining of
> > optimum optical disc formats for the consumer and the related
industries.
> >
> > Toshiba also intends to maintain collaborative relations with the
companies
> > who joined with Toshiba in working to build up the HD DVD market,
including
> > Universal Studios, Paramount Pictures, and DreamWorks Animation and
major
> > Japanese and European content providers on the entertainment side, as
well
> > as leaders in the IT industry, including Microsoft, Intel, and HP.
Toshiba
> > will study possible collaboration with these companies for future
business
> > opportunities, utilizing the many assets generated through the
development
> > of HD DVD.
>
> AWESOME!
>
> *NOW* can we get back to worrying about the games war instead of the
> movie war?

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