Velocity Reviews - Computer Hardware Reviews

Velocity Reviews > Newsgroups > Computing > NZ Computing > Hitwise

Reply
Thread Tools

Hitwise

 
 
will
Guest
Posts: n/a
 
      08-05-2003

> I entered my site a while ago to this
> http://hitwise.co.nz/ss/contact.html?INT_smo=6, which I thought was
> the same thing. No one ever got back to me. It also says you don't
> need to be a client to qualify which begs the question as to what I
> actually signed up for.


#### if it's about the "Top 10 Award Registration", i think once you've
registered, your site will be place in a database automatically, where
it keeps records of hits etc etc.

At the end of each quarter it generates the Top 10 most visited site in
each category, and IF you're in the Top 10, you'll get an email plus a
URL to retrieve your award logo (similar to www.dse.co.nz's awards).

so basically you can't request your stats even though they must have it
somewhere in order to compare, unless of course you sign up one of the
paid services.

i 'registered' for my company a while back and thought that they'll send
me quarterly stats, only to find out it is not.

hope this helps.

will.
 
Reply With Quote
 
 
 
 
Mauricio Freitas
Guest
Posts: n/a
 
      08-05-2003
"will" <> wrote in message
news:...
>
> > I entered my site a while ago to this
> > http://hitwise.co.nz/ss/contact.html?INT_smo=6, which I thought was
> > the same thing. No one ever got back to me. It also says you don't
> > need to be a client to qualify which begs the question as to what I
> > actually signed up for.

>
> #### if it's about the "Top 10 Award Registration", i think once you've
> registered, your site will be place in a database automatically, where
> it keeps records of hits etc etc.
>
> At the end of each quarter it generates the Top 10 most visited site in
> each category, and IF you're in the Top 10, you'll get an email plus a
> URL to retrieve your award logo (similar to www.dse.co.nz's awards).
>
> so basically you can't request your stats even though they must have it
> somewhere in order to compare, unless of course you sign up one of the
> paid services.
>
> i 'registered' for my company a while back and thought that they'll send
> me quarterly stats, only to find out it is not.
>
> hope this helps.
>
> will.


Helps lots... I did the same, but I contacted today. Actually the person
told me he's coming to AKL, WLG and CHC in a couple of weeks and is trying
to arrange meetings.

--
Mauricio Freitas
Handhelds, mobile: http://www.geekzone.co.nz or
http://www.bluetoothguide.com
Bluetooth guides: http://www.geekzone.co.nz/content.asp?contentid=449


 
Reply With Quote
 
 
 
 
Bruce Simpson
Guest
Posts: n/a
 
      08-05-2003
On Tue, 05 Aug 2003 19:56:20 +1200, Max <>
wrote:

>Do you know what approximate costs are? I bet it is very expensive. I
>am sure that many people who are in the top 10 don't even pay for it.


I keep getting the emails telling me that I'm second in my category
but they've never offered me the service for free.

The market for services such as this in NZ would be very small.
Everyone wants to know where they rank but nobody wants to pay for
such data.

The very limited size of the market here is probably why they closed
down their local offices.

--
you can contact me via http://aardvark.co.nz/contact/
 
Reply With Quote
 
Max
Guest
Posts: n/a
 
      08-05-2003
On Tue, 5 Aug 2003 17:23:37 +1200, "Mauricio Freitas"
<> wrote:

>"will" <> wrote in message
>news:...
>>
>> > I entered my site a while ago to this
>> > http://hitwise.co.nz/ss/contact.html?INT_smo=6, which I thought was
>> > the same thing. No one ever got back to me. It also says you don't
>> > need to be a client to qualify which begs the question as to what I
>> > actually signed up for.

>>
>> #### if it's about the "Top 10 Award Registration", i think once you've
>> registered, your site will be place in a database automatically, where
>> it keeps records of hits etc etc.
>>
>> At the end of each quarter it generates the Top 10 most visited site in
>> each category, and IF you're in the Top 10, you'll get an email plus a
>> URL to retrieve your award logo (similar to www.dse.co.nz's awards).
>>
>> so basically you can't request your stats even though they must have it
>> somewhere in order to compare, unless of course you sign up one of the
>> paid services.
>>
>> i 'registered' for my company a while back and thought that they'll send
>> me quarterly stats, only to find out it is not.
>>
>> hope this helps.
>>
>> will.

>
>Helps lots... I did the same, but I contacted today. Actually the person
>told me he's coming to AKL, WLG and CHC in a couple of weeks and is trying
>to arrange meetings.



Do you know what approximate costs are? I bet it is very expensive. I
am sure that many people who are in the top 10 don't even pay for it.
 
Reply With Quote
 
Gurble
Guest
Posts: n/a
 
      08-05-2003
On Tue, 05 Aug 2003 19:56:20 +1200, Max <> had
this to say:

>
>Do you know what approximate costs are? I bet it is very expensive. I
>am sure that many people who are in the top 10 don't even pay for it.


By memory (and this is just by memory - it was a while ago that they
approached us) it's around $4000+GST per annum (per category).
 
Reply With Quote
 
PaulB
Guest
Posts: n/a
 
      08-06-2003
I spoke to Hitwise a while ago about their figures... no, they don't
have Xtra or ClearNET/Paradise and I suggested that skewed their
figures. He argued that they still have a huge number of users because
they access other ISPs and that still gives a good overall population
but I'm not convinced.

Hitwise lost out to Red Sheriff in a tender sent out by an online
publishers group - after AC Neilsen decided to close its NZ office and
try to run its panel from Australia (a panel of home users, not office
users so that won't be accurate either) they wanted a replacement
ratings scheme everyone can use. Red Sheriff adds a couple of lines of
code to your site (once you sign up) and monitors traffic that way.

Hitwise's model is a good one - get the traffic logs from the ISP -
but without the support of the big ISPs you really don't get good
figures I don't believe.

Red Sheriff charges a set amount a month for basic access/inclusion -
or you can pay a truckload more for the full breakdown (what the user
was wearing when they surfed your site etc). Obviously it's only
comparing sites that have signed up rather than all traffic but it's
better than nothing I guess.
 
Reply With Quote
 
Max
Guest
Posts: n/a
 
      08-06-2003
On Tue, 05 Aug 2003 19:38:28 +1200, Bruce Simpson
<> wrote:

>On Tue, 05 Aug 2003 19:56:20 +1200, Max <>
>wrote:
>
>>Do you know what approximate costs are? I bet it is very expensive. I
>>am sure that many people who are in the top 10 don't even pay for it.

>
>I keep getting the emails telling me that I'm second in my category
>but they've never offered me the service for free.
>
>The market for services such as this in NZ would be very small.
>Everyone wants to know where they rank but nobody wants to pay for
>such data.
>
>The very limited size of the market here is probably why they closed
>down their local offices.



Basically the main advantage of the service to me, would be displaying
the banner on the website site saying that you are second in your
catergory. I don't think you need to be a member of hitwise to display
the banner. The banners gives reassurance to the visitor that the site
is popular and creditable . I can't really see many more benefits in
the hitwise system, apart from seeing how your competitors measure up
which isn't always that useful. Really it seems top be more talk than
anything.
 
Reply With Quote
 
Harley Giles
Guest
Posts: n/a
 
      08-06-2003
Hi Andrew, Mauricio and fellow newsgroup members,

Upon reading the recent posts regarding Hitwise I thought it would be a good
idea to answer some of the questions raised, my role at Hitwise is
International Business Development and I also handle all ISP relations.

We are currently monitoring approximately 22% of all internet users in the
New Zealand market through relationships we have with a range of very large
to medium and some small ISPs. Our sample size over the past three years has
reached up to 40%-45% of the market, however we are comfortable that the
current level is suitable to provide our competitive intelligence service.
As mentioned in the newsgroup our sample is representative of the online
population in New Zealand with regard to the regional location of and
participation of internet users. (i.e. we monitor users in all capital
cities, small town areas and rural areas - we also weight this data to be
representative of the internet penetration within those regions)

Unfortunately we are unable to reveal the identify of our ISP partners for
various reasons with the two main ones being confidentiality and data
integrity. All of our agreements with our ISP partners are confidential and
therefore we do not reveal the identify of our suppliers. We also maintain
confidentiality of these suppliers in order to maintain the integrity of our
data. In much the same way that any market research company do not divulge
the name of their panellists, Hitwise does not reveal the names its
partners. Our processes and data integrity is audited by Price WaterHouse
Coopers on a quarterly basis.

We recently started servicing our 60 odd New Zealand clients from our
Australian headquarters. We chose to service the New Zealand market from
Australia rather then appoint a 're-seller' as we had done in the past.
There will be a Hitwise Business Development Manager based in New Zealand in
the near future - we are in the process of finding the most suitable person
for this role.

Including our New Zealand sample we are now monitoring in excess of 25
million internet users via our ISP partner networks in Australia, Hong Kong,
the United Kingdom, Singapore and most recently the USA.

I note that some of you are awaiting a response from our sales team with
regard to Hitwise enquiries and I have raised this with them to speed up the
process. I expect them to contact to you in the very near future.

Should anyone else have any questions, or require clarification on some of
these issues please do not hesitate to contact me directly.

Kind Regards


HARLEY GILES
International Business Development

Hitwise Pty Ltd
Level 7
580 St. Kilda Road
Melbourne, Victoria 3004
AUSTRALIA

Phone: +61 3 8530 2400
Mobile: +61 413 936 436



"Mauricio Freitas" <> wrote in message
news:bgkeab$hv7$...
> "Andrew" <> wrote in message
> news:dbiXa.9009$...
> > Does anyone know any details about Hitwise - www.hitwise.co.nz - Ive

been
> > told that it doesnt inclue Xtra, Ihug and Clear
> >
> > Can anyone confirm this?

>
> A little OT, but they don't even reply e-mails...
>
> --
> Mauricio Freitas
> mobility, wireless, handhelds: http://www.geekzone.co.nz or
> http://www.bluetoothguide.com
>
>



 
Reply With Quote
 
Max
Guest
Posts: n/a
 
      08-06-2003
On Wed, 6 Aug 2003 14:58:33 +1200, "Mauricio Freitas"
<> wrote:

>"Max" <> wrote in message
>news.. .
>> On Tue, 05 Aug 2003 19:38:28 +1200, Bruce Simpson
>> <> wrote:
>>
>> >On Tue, 05 Aug 2003 19:56:20 +1200, Max <>
>> >wrote:
>> >
>> >>Do you know what approximate costs are? I bet it is very expensive. I
>> >>am sure that many people who are in the top 10 don't even pay for it.
>> >
>> >I keep getting the emails telling me that I'm second in my category
>> >but they've never offered me the service for free.

>>
>> Basically the main advantage of the service to me, would be displaying
>> the banner on the website site saying that you are second in your
>> catergory. I don't think you need to be a member of hitwise to display
>> the banner. The banners gives reassurance to the visitor that the site
>> is popular and creditable . I can't really see many more benefits in
>> the hitwise system, apart from seeing how your competitors measure up
>> which isn't always that useful. Really it seems top be more talk than
>> anything.

>
>Or think about this:
>
>I know part of my users leave Geekzone and go to Handango, Vodafone, O2,
>Verizon. Great. They read a review and decided to buy a product or get even
>more info. If they go to Handango, I can get a commision, being a partner.
>If they go to Vodafone, O2 or Verizon I can get a sponsorship, being such a
>good boy.
>
>Now, I find out that some users leave Geekzone and go to PocketPCThoughts,
>Slashdot, PocketMinds. Hmmm. What is this that they find here, and need to
>go somewhere else to find even more? What if I can change my strategy and
>retain the reader for another page in my site?
>
>In terms of marketing this is another opportunity to present then with
>content, targeted content, more related information. Simply put this will
>enable my site to jump from 200,000 page views a month to 250,000 page views
>a month. How do I know that? Because I know how many pages each unique user
>reads on my saite before going out.
>
>I know how they find me, and I have to make it easier to them to get to my
>site. But I don't know why they leave me. I want to retain more. Marketing?



I can certainly see how it would be an advantage to you, and also many
other companies. I have got a very good stats program that allows me
to do some of those things, as well as monitoring how people navigate
through my site and use it, which works well for me at this stage, so
i don't need to use a third party. If I was a large company, I would
certainly look at a hitwise system as it would surely pay for itself.
 
Reply With Quote
 
Mauricio Freitas
Guest
Posts: n/a
 
      08-06-2003
"Max" <> wrote in message
news:...
> On Wed, 6 Aug 2003 14:58:33 +1200, "Mauricio Freitas"
>
> I can certainly see how it would be an advantage to you, and also many
> other companies. I have got a very good stats program that allows me
> to do some of those things, as well as monitoring how people navigate
> through my site and use it, which works well for me at this stage, so
> i don't need to use a third party. If I was a large company, I would
> certainly look at a hitwise system as it would surely pay for itself.


Oh, no... I'm not a big company either - my site is a personal thing - just
need to have some revenue to pay the hosting

I use Analog and a couple of other tools to go thru my logs (a few million
lines of log I tell you) and gather some intelligence - but I still don't
know where people go AFTER they leave my site. Services like Hitwise
actually work with ISP to monitor this kind of stuff (see the other posting
by Harley).

I'm not on the way to contract them. I don't have funds for this. But a good
insight would be something interesting to have. But things change so
quickly, that what I know today may not hold true next week.

What's your site?

--
Mauricio Freitas
mobility, wireless, handhelds: http://www.geekzone.co.nz or
http://www.bluetoothguide.com


 
Reply With Quote
 
 
 
Reply

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are Off


Similar Threads
Thread Thread Starter Forum Replies Last Post
Clarification on Hitwise Top 10 Awards Harley Giles NZ Computing 1 08-06-2003 07:36 AM



Advertisments
 



1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57