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DVD Video - High Def Brings High Sales Hopes. |
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http://www.investors.com/editorial/tech.asp?v=8/2
High Def Brings High Sales Hopes BY BRIAN DEAGON INVESTOR'S BUSINESS DAILY Hollywood studios, electronics retailers and consumer electronics makers have a potential gold mine waiting for them when a new generation of DVD players starts to arrive late this year. Total U.S. sales of standard DVD players have approached $15 billion, says the Consumer Electronics Association. Many predict even higher sales of the new high-definition DVD players. And Hollywood is looking at a market that should surpass $10 billion a year in high-def DVD movie sales. DVD players, introduced in 1997, are the fastest-growing consumer electronics product ever. The CEA says more than three of every four U.S. homes already own a DVD player. A shift to new high-def DVD players should go along with the move to high-definition TV and surround-sound systems to provide the best video experience in the home ever. "The arrival of DVD players created a phenomenally successful business model, especially for the software (DVD movies and extra features)," said Mark Knox, a consultant for Toshiba on DVD technology. "Hollywood makes more money from home video sales than at the box office." Going To Next Level The shift to higher-quality home theater systems could boost the fortunes of consumer electronics retailers such as Best Buy (BBY) for years — and things already were looking up. In 2003 and '04, the industry recorded consecutive years of double-digit growth for the first time in a decade. The shift to digital video is the reason, says the CEA. "When consumers first started buying high-definition TV sets, they did so to enjoy the benefits the DVD brought," said Sean Wargo, an analyst for the Consumer Electronics Association. "Now it's going to the next level." Meanwhile, DVD sales have rescued Hollywood from a box-office slump. Consumers who bought a movie on VHS and later on DVD are expected to buy the movie for the third time, this time in the new high-def format. "We'll have the capacity to exploit our new releases and to take a look at our movie catalog," said Marsha King, general manager of Warner Home Video. When the new high-def DVD players start arriving, Warner will release about 50 movie titles in high def. Walt Disney, 20th Century Fox, MGM, Paramount and Universal are gearing up as well. U.S. consumers spent $15.5 billion buying DVDs last year and another $5.7 billion renting them, vs. $10 billion in U.S. movie ticket sales. Toshiba is likely to be the first maker to introduce high-def DVD players. The company says the new format will double picture resolution for users with high-def TV sets. The better video quality could prod users to improve audio with surround-sound setups. "History shows that a new medium expands the market," said Jim Barry, a spokesman for the Consumer Electronics Association. Digital high def has helped turn a commodity product, the TV set, back into a status symbol. New technologies like LCD and plasma have let TV screens expand to 62 inches, twice the size of ones based on old cathode ray tube technology. U.S. consumers spent about $40 billion last year for TV entertainment, including cable and satellite pay-TV services and DVD. They spent $24 billion in 1996, the year before the introduction of DVDs. Some $9 billion of that $16 billion jump came through DVD sales, says Steve Nickerson, senior vice president of market management at Warner Home Video. Analysts don't know when the new DVD revenue will flow. The first systems, likely available in time for Christmas, will cost $1,000 or more at first. Sales of today's DVD players didn't take off until prices fell below $300. Merger Talks Failed There's another tough issue facing the field: a standards war. Two competing high-def DVD systems will be brought to market — and they're not compatible. That's forcing people to choose sides or, as the Hollywood studios do, double up on their output. One technology, backed by a Toshiba-led group, is pushing HD DVD. The other camp, led by Sony, (SNE) is pushing Blu-ray. The two sides have talked about merging their formats, but to no avail. "The possibility of a tech merger is not dead, but it's more difficult now than it was even a few months ago," said Nickerson. Blu-ray's development is three to six months behind HD DVD. Besides Sony, Blu-ray backers include Dell, (DELL) Hewlett-Packard, (HPQ) Apple Computer (AAPL) and Hitachi. (HIT) Besides Toshiba, HD DVD backers include NEC, (NIPNY) Sanyo Electric and Thomson. (TMS) "Consumers will decide by voting with their wallets," said Andy Parsons, a senior vice president at Matsushita's (MC) Pioneer Electronics, which backs Blu-ray. HD-DVD discs can hold 45 gigabytes of data, while Blu-ray can hold 50 gigabytes. Current discs hold 5 gigabytes. The larger size opens the door for new marketing possibilities. A movie disc could provide audio in multiple languages. A single disc could contain every episode of a full season of TV dramas. And no more need for two-disc sets — one for the movie and another for features. Analysts see the standards war ending in a year or two, as the DVD market enters its new phase. "Arguing with anonymous strangers on the Internet is a sucker's game because they almost always turn out to be -- or to be indistinguishable from -- self-righteous sixteen-year-olds possessing infinite amounts of free time." - Neil Stephenson, _Cryptonomicon_ Allan |
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#2 |
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"Allan" <> wrote in
message news:... > http://www.investors.com/editorial/tech.asp?v=8/2 > > High Def Brings High Sales Hopes > > BY BRIAN DEAGON > Consumers who bought a movie on VHS and later on DVD are expected to > buy the movie for the third time, this time in the new high-def > format. Dream on! How does it feel to "expect" ? Today's DVDs are good enough. -- Mac Breck (KoshN) ------------------------------- "Babylon 5: Crusade" (1999) Galen: "There is always hope, only because it's the one thing that no one has figured out how to kill yet." (Galen's obviously never met Warner Brothers, TNT-Atlanta or Sci-Fi.) "Brimstone" (199 [Stone lights a candle for the dead in a Catholic church] Gina: Who's that for? Ezekiel Stone: Me. Mac Breck |
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#3 |
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Allan wrote:
> http://www.investors.com/editorial/tech.asp?v=8/2 > > High Def Brings High Sales Hopes > > BY BRIAN DEAGON > > INVESTOR'S BUSINESS DAILY [...] > "History shows that a new medium expands the market," said Jim Barry, > a spokesman for the Consumer Electronics Association. Apparently he skipped a lot of "history" in school. John -- Von Herzen, moge es wieder zu Herzen gehen. --Beethoven The Man Behind The Curtain |
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#4 |
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I can only speak for myself, but I hardly ever bought movies on VHS, I
bought plenty on DVD and when the high def stuff starts rolling in I'll likely buy new releases in the high def format but I doubt I'll replace any of the DVDs I currently own unless the high def editions are a better package (i.e. my featureless Blade Runner disc.) - Jordan Jordan |
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#5 |
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Mac Breck wrote: > "Allan" <> wrote in > message news:... > > http://www.investors.com/editorial/tech.asp?v=8/2 > > > > High Def Brings High Sales Hopes > > > > BY BRIAN DEAGON > > > Consumers who bought a movie on VHS and later on DVD are expected to > > buy the movie for the third time, this time in the new high-def > > format. > > Dream on! How does it feel to "expect" ? Today's DVDs are good enough. > the studios might be in for a bit of a rude awakening. They are likely going to expect the HDDVD/BluRay disc sales to be substantial but likely early on, it'll be much less than they expect (or fear in worst case scenario). And I'm ALREADY sick of double-dipping and so i'm not much of a mind to be TRIPLE/QUADRUPLE dipped. Price point of the new discs are a key point, also. <$20 to make me buy. I DO want a new format. I have a 720p tv and would upgrade in a few years to a 1080p tv, but only when there's a single unified format. I'm a definite early adopter, but as of right now, I'm taking a wait-and-see approach. -goro- Goro |
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#6 |
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Allan wrote on [Tue, 02 Aug 2005 11:37:53 -0400]:
> http://www.investors.com/editorial/tech.asp?v=8/2 > > High Def Brings High Sales Hopes > > BY BRIAN DEAGON > > INVESTOR'S BUSINESS DAILY > Meanwhile, DVD sales have rescued Hollywood from a box-office slump. > Consumers who bought a movie on VHS and later on DVD are expected to > buy the movie for the third time, this time in the new high-def > format. That's funny, the first 3 DVDs I bought for 33c each from the 800.com sale put my DVD collection ahead of my VHS collection. > U.S. consumers spent about $40 billion last year for TV entertainment, > including cable and satellite pay-TV services and DVD. They spent $24 > billion in 1996, the year before the introduction of DVDs. Some $9 > billion of that $16 billion jump came through DVD sales, says Steve > Nickerson, senior vice president of market management at Warner Home > Video. How much has your cable bill gone up since 1996? I know mine has gone up substantially. > Analysts don't know when the new DVD revenue will flow. The first > systems, likely available in time for Christmas, will cost $1,000 or > more at first. Sales of today's DVD players didn't take off until > prices fell below $300. And items were released on DVD and rental VHS only... and there were all sorts of incentive sales. $10 Tuesdays at CompUSA, online coupons definitely drove my purchases early on. Justin |
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#7 |
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"Goro" <> wrote in message news: oups.com... > > Mac Breck wrote: >> "Allan" <> wrote in >> message news:... >> > http://www.investors.com/editorial/tech.asp?v=8/2 >> > >> > High Def Brings High Sales Hopes >> > >> > BY BRIAN DEAGON >> >> > Consumers who bought a movie on VHS and later on DVD are expected to >> > buy the movie for the third time, this time in the new high-def >> > format. >> >> Dream on! How does it feel to "expect" ? Today's DVDs are good enough. >> > > the studios might be in for a bit of a rude awakening. They are likely > going to expect the HDDVD/BluRay disc sales to be substantial but > likely early on, it'll be much less than they expect (or fear in worst > case scenario). > > And I'm ALREADY sick of double-dipping and so i'm not much of a mind to > be TRIPLE/QUADRUPLE dipped. Price point of the new discs are a key > point, also. <$20 to make me buy. Current projections are ca. $40 for HD DVD and perhaps $50 for Blu Ray when first introduced, retail. That is likely to fall as the production plants ramp up. Alpha |
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#8 |
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On Tue, 2 Aug 2005 13:52:18 -0700, "Alpha" <> wrote:
>> And I'm ALREADY sick of double-dipping and so i'm not much of a mind to >> be TRIPLE/QUADRUPLE dipped. Price point of the new discs are a key >> point, also. <$20 to make me buy. > >Current projections are ca. $40 for HD DVD and perhaps $50 for Blu Ray when >first introduced, retail. That is likely to fall as the production plants >ramp up. $40? Alpha making up facts again... http://money.cnn.com/2005/01/26/tech...ch/dvd_format/ "Peter Chernin, president of News Corp. (Research) and its Fox Entertainment unit, estimated recently that high-definition DVDs will sell for about $20 to $25 apiece, compared to around $15 for today's DVDs." "Arguing with anonymous strangers on the Internet is a sucker's game because they almost always turn out to be -- or to be indistinguishable from -- self-righteous sixteen-year-olds possessing infinite amounts of free time." - Neil Stephenson, _Cryptonomicon_ Allan |
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#9 |
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On 8/2/2005 1:52:18 PM, Alpha wrote:
> Current projections are ca. $40 for HD DVD and perhaps $50 for Blu Ray > when first introduced, retail. That is likely to fall as the > production plants ramp up. Whose projections? It's already been announced that they'll be substantially lower than that. -- "If you don't like your job you don't strike, you just go in every day and do it really half-assed -- that's the American way." Now playing: the radio. Tarkus |
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#10 |
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I'll look try to look it up. The article I read stated HD DVD about 20%
higher than retail and Blu Ray about 50% higher. "Tarkus" <> wrote in message news:... > On 8/2/2005 1:52:18 PM, Alpha wrote: > >> Current projections are ca. $40 for HD DVD and perhaps $50 for Blu Ray >> when first introduced, retail. That is likely to fall as the >> production plants ramp up. > > Whose projections? It's already been announced that they'll be > substantially lower than that. > -- > "If you don't like your job you don't strike, you just go in every day > and do it really half-assed -- that's the American way." > > Now playing: the radio. Alpha |
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